Pokémon GO has managed to attain a whopping $1.2 billion in revenue and 752 million total downloads, according to Boston-based app intelligence startup Apptopia. The immensely-popular mobile game’s total revenues for 2016 were at $950 million. Niantic’s continued support, which includes adding new Pokémon and reworking the existing Gym feature, has likely helped keep users engaged and give them more reasons to keep playing.
Apptopia has also reported that Pokémon GO had about 60 million monthly players in June, with 20 percent of them opening the game at least once a day. About 57.4 percent of the game’s players are male, while 38 percent are millennials (ages 19 to 34). But Pokémon GO still attracts plenty of younger players, with 32.5 percent of its users being 18 or younger.