Nintendo recently ranked at #11 on the list of the most-recognizable brands in the UK. That’s two spots higher than last year with the continued success of the Nintendo Switch. Xbox, meanwhile, dropped six spots to #17 as PlayStation has continued to secure the top spot by piling on new console-exclusive announcements and releases.
“Our ‘For The Players’ customer centric focus means we continue to develop award-winning content such as Spider-Man, Horizon Zero Dawn and God of War, all of which are only available on PlayStation,” said Usama Al-Qassab, PlayStation VP of marketing.
The results of brands in the U.S. have also been published. In a survey of 12,694 customers on 299 brands, Apple still took the #1 spot. However, the first console brand is PlayStation at #13, and Xbox is down at #25. But Nintendo is not listed in the U.S. survey result.
Source: GamesIndustry.biz
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