First-ever Nintendo store in Japan will open at the same time as Pokémon Center Shibuya in November 2019

During Nintendo’s latest financial results briefing, company president Shuntaro Furukawa and director Satoru Shibata talked about upcoming Pokémon plans:

There hasn’t been any coverage for a while of the QOL business announced earlier. Is it related at all to The Pokémon Company’s Pokémon Sleep, which was announced the other day? I’d like to hear more about the future direction for the QOL business.

Furukawa: It was a while ago, but as a challenge to ourselves to expand the business in new areas, we announced an initiative to develop products that would improve the quality of life (QOL) for consumers in fun ways. Research and development on the theme of QOL is still underway, but we do not currently have anything that is ready to be presented to consumers as a Nintendo product. QOL is a theme we will continue to research and develop on. Pokémon Sleep, announced by The Pokémon Company, and the Pokémon GO Plus + peripheral that we are developing are unrelated to our QOL initiatives.

(In the E3 video shown at the shareholders meeting,) I was envious that US fans could watch the E3 announcements from the New York Nintendo Store and be part of the excitement. I heard that a Nintendo Store will be built in Tokyo. Do you have plans for similar events?

Satoru Shibata (Director, Senior Executive Officer): PARCO CO., LTD. will open the SHIBUYA PARCO in November of this year. It is there that we will open the first-ever Nintendo store in Japan, called Nintendo TOKYO. At Nintendo TOKYO, we will sell our normal hardware, software, and accessories, and also character goods carrying Nintendo The 79th Annual General Meeting of Shareholders Nintendo Co., Ltd. 8 IP. We plan to actively host events similar to the one held at Nintendo NEW YORK. We want to make this a new location from which Nintendo information is spread throughout Japan and we plan to host various events there. The Pokémon Company will also be opening their Pokémon Center Shibuya in SHIBUYA PARCO at the same time. We will work to create our store so consumers can enjoy synergy with theirs.

Source: Nintendo.co.jp