As the holiday season approaches, families are looking for ways to spend more time together – shared experiences that create long-lasting memories. This Black Friday, Nintendo offered a bundle includes a Nintendo Switch system and a download code for the Mario Kart 8 Deluxe game, at a suggested retail price of only $299.99 – that’s the price of a Nintendo Switch system with a game for no extra cost. Because of this, analysts say Nintendo Switch was “among most popular items sold on Black Friday.” Read on below for some more insights:
“The Switch was among most popular items sold on Black Friday, according to analysts who said that the gaming console benefited from aging competition. Nintendo offered the same deal as it did last year: A Switch console and a free download of Mario Kart 8 for $299, which saves customers about $60. Analysts at Wedbush Securities said that once again attracted shoppers because it was ‘likely a reflection of the competition feeling a bit long-in-the-tooth’ ahead of newly refreshed devices expected in 2020.
“The potential boost in Switch sales should be welcomed news for Nintendo (NTDOF). Earlier this year it slashed its annual Switch sales forecast from 20 million to 17 million. The hybrid gaming console allows people to play it on the go and at home. It was so popular when it launched in 2017 that it initially struggled to ship enough devices to meet the huge demand.”
Source: CNN Business
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