The Pokémon Company is officially celebrating the Pokémon franchise’s 30th anniversary, marking three decades since the series first launched and became a global phenomenon. The milestone celebration is expected to include special promotions, themed events and commemorative projects across games, merchandise and media. From mainline titles to mobile apps and the trading card game, the anniversary highlights how the brand has evolved while staying true to its core appeal of exploration and collecting.
Source: Pokemon.com and The Pokémon Company
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