2026 Pokémon Europe International Championships digital rewards include Yuma Kinugawa’s Hisuian Typhlosion in Pokémon Scarlet and Violet, Timed Research featuring Dewgong in Pokémon GO and more

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The 2026 Pokémon Europe International Championships digital rewards give fans plenty to claim across multiple games, even if they are watching from home. Players can pick up Yuma Kinugawa’s Hisuian Typhlosion in Pokémon Scarlet and Violet, four Mega Evolution Ascended Heroes booster packs in Pokémon TCG Live and Timed Research featuring Dewgong in Pokémon GO. … Continue reading 2026 Pokémon Europe International Championships digital rewards include Yuma Kinugawa’s Hisuian Typhlosion in Pokémon Scarlet and Violet, Timed Research featuring Dewgong in Pokémon GO and more

New Pokémon TCG: First Partner Illustration Collection—Series 1 will be available on March 20 in the Pokémon Center and where Pokémon TCG products are sold

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The Pokémon Company is expanding its trading card lineup with the Pokémon TCG First Partner Illustration Collection Series 1, arriving March 20. The collection will be available through the Pokémon Center and wherever Pokémon TCG products are sold. Series 1 spotlights fan-favorite first partner Pokémon with illustration-focused cards designed to celebrate the franchise’s history in … Continue reading New Pokémon TCG: First Partner Illustration Collection—Series 1 will be available on March 20 in the Pokémon Center and where Pokémon TCG products are sold

Throughout 2026, The Pokémon Company will host “Day Out” and “Night Out” experiences, Day Out events will feature family-friendly activities, Night Out events will be tailored for longtime fans who grew up with Pokémon

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The Pokémon Company International is rolling out Day Out and Night Out experiences throughout 2026 as part of the franchise’s 30th anniversary celebration. Day Out events are built for families and younger fans, with hands-on activities, games and low-key ways to explore the Pokémon world together. Night Out events shift the vibe toward longtime fans … Continue reading Throughout 2026, The Pokémon Company will host “Day Out” and “Night Out” experiences, Day Out events will feature family-friendly activities, Night Out events will be tailored for longtime fans who grew up with Pokémon

With Super Bowl LX, The Pokémon Company officially kicks off yearlong “What’s Your Favorite?” campaign to commemorate the franchise’s 30th anniversary

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With Super Bowl LX The Pokémon Company officially kicked off its yearlong “What’s Your Favorite?” campaign to commemorate the franchise’s 30th anniversary during its big-game commercial, asking fans to think about their favorite Pokémon while showcasing stars like Lady Gaga, Trevor Noah, Jisoo, Charles Leclerc, Lamine Yamal, Maitreyi Ramakrishnan and Young Miko with their chosen … Continue reading With Super Bowl LX, The Pokémon Company officially kicks off yearlong “What’s Your Favorite?” campaign to commemorate the franchise’s 30th anniversary

Video: Official Pokémon Super Bowl LX commercial commemorates the 30th anniversary of Pokémon and features Lady Gaga, Trevor Noah, Jisoo, Charles Leclerc, Lamine Yamal, Maitreyi Ramakrishnan and Young Miko sharing their favorite Pokémon

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Pokémon kicked off its 30th anniversary with an official Super Bowl LX commercial titled “What’s Your Favorite,” featuring a global mix of stars like Lady Gaga, Trevor Noah, Jisoo, Charles Leclerc, Lamine Yamal, Maitreyi Ramakrishnan and Young Miko sharing their favorite Pokémon. Gaga belts out a line with Jigglypuff while Trevor Noah gushes over Psyduck, … Continue reading Video: Official Pokémon Super Bowl LX commercial commemorates the 30th anniversary of Pokémon and features Lady Gaga, Trevor Noah, Jisoo, Charles Leclerc, Lamine Yamal, Maitreyi Ramakrishnan and Young Miko sharing their favorite Pokémon

The Pokémon Company will debut a new Super Bowl LX commercial today, February 8, to commemorate the 30th anniversary of Pokémon, check out the official teaser trailer here

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The Pokémon Company is set to debut a special 30th anniversary commercial during Super Bowl LX on Sunday, Feb. 8, as part of its yearlong Pokémon 30 celebration. The spot is expected to highlight three decades of the franchise and bring nostalgic, fan-focused moments to one of the biggest broadcast events of the year. A … Continue reading The Pokémon Company will debut a new Super Bowl LX commercial today, February 8, to commemorate the 30th anniversary of Pokémon, check out the official teaser trailer here

Pokémon 30th merchandise collection available now at the official Pokémon Center, a special Pikachu 30th anniversary logo sticker comes with purchase of any product from the collection while supplies last

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The Pokémon 30th merchandise collection is now available at the official Pokémon Center, celebrating three decades of the franchise with fresh apparel, accessories and collectibles. As a bonus, customers receive a special Pikachu 30th anniversary logo sticker with any purchase from the collection while supplies last. The designs highlight Pikachu and the milestone logo in … Continue reading Pokémon 30th merchandise collection available now at the official Pokémon Center, a special Pikachu 30th anniversary logo sticker comes with purchase of any product from the collection while supplies last

2026 Pokémon Europe International Championships: The Pokémon Company reveals Pokémon GO Tournament Preview, Pokémon TCG Deck Power Rankings and Pokémon VGC Preview Roundtable

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The Pokémon Company is ramping up coverage for the 2026 Pokémon Europe International Championships with a new wave of preview content across multiple competitive formats. The lineup includes a Pokémon GO Tournament Preview, updated Pokémon TCG Deck Power Rankings and a Pokémon VGC Preview Roundtable breaking down the current metagame. Together, the features spotlight top … Continue reading 2026 Pokémon Europe International Championships: The Pokémon Company reveals Pokémon GO Tournament Preview, Pokémon TCG Deck Power Rankings and Pokémon VGC Preview Roundtable