Pokémon and Mario among the most appealing kids’ brands in key European markets

A new study has found that Pokémon and Super Mario Bros. are among the most appealing kids' brands in three key European markets - UK, France and Germany - for the second quarter of 2017. Read on below to learn how this study was conducted: Methodology: Online Study Sample size: n = 1200 children aged … Continue reading Pokémon and Mario among the most appealing kids’ brands in key European markets