What’s Your Favorite?

New “What’s Your Favorite?” camera feature now live in Pokémon GO to let you create shared moments with your favorite Pokémon even if you haven’t caught them yet, almost all Pokémon in Pokémon GO are available to take photos using this feature

Pokémon GO just rolled out a new What’s Your Favorite? camera feature that makes it easier to create shared moments with your favorite Pokémon, even if you have not caught them yet. The update lets players take photos with almost every Pokémon available in the game, turning the camera into a low-pressure way to engage … Continue reading New “What’s Your Favorite?” camera feature now live in Pokémon GO to let you create shared moments with your favorite Pokémon even if you haven’t caught them yet, almost all Pokémon in Pokémon GO are available to take photos using this feature

The Pokémon Company International is rolling out Day Out and Night Out experiences throughout 2026 as part of the franchise’s 30th anniversary celebration. Day Out events are built for families and younger fans, with hands-on activities, games and low-key ways to explore the Pokémon world together. Night Out events shift the vibe toward longtime fans … Continue reading Throughout 2026, The Pokémon Company will host “Day Out” and “Night Out” experiences, Day Out events will feature family-friendly activities, Night Out events will be tailored for longtime fans who grew up with Pokémon

With Super Bowl LX The Pokémon Company officially kicked off its yearlong “What’s Your Favorite?” campaign to commemorate the franchise’s 30th anniversary during its big-game commercial, asking fans to think about their favorite Pokémon while showcasing stars like Lady Gaga, Trevor Noah, Jisoo, Charles Leclerc, Lamine Yamal, Maitreyi Ramakrishnan and Young Miko with their chosen … Continue reading With Super Bowl LX, The Pokémon Company officially kicks off yearlong “What’s Your Favorite?” campaign to commemorate the franchise’s 30th anniversary