The Pokémon Company will debut a new Super Bowl LX commercial today, February 8, to commemorate the 30th anniversary of Pokémon, check out the official teaser trailer here

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The Pokémon Company is set to debut a special 30th anniversary commercial during Super Bowl LX on Sunday, Feb. 8, as part of its yearlong Pokémon 30 celebration. The spot is expected to highlight three decades of the franchise and bring nostalgic, fan-focused moments to one of the biggest broadcast events of the year. A … Continue reading The Pokémon Company will debut a new Super Bowl LX commercial today, February 8, to commemorate the 30th anniversary of Pokémon, check out the official teaser trailer here

Video – Check out Ludlow’s drops of wisdom from seasons 1 and 2 from Pokémon Horizons: The Series

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The Pokémon Company International is continuing to release new content to promote Pokémon Horizons: The Series. Check out the video below to see some footage from the anime, which showcases stunning animation, captivating storylines and the enchanting world of Pokémon that continues to evolve with each new installment. https://www.youtube.com/watch?v=Ung0bNGXBsE Source: The Pokémon Company and Pokemon.com

Video – Watch as Ash finally beats Gary in this official clip from Pokémon: Master Quest

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The Pokémon Company is continuing to add new Pokémon anime episodes and content to the official Pokémon TV channel on YouTube, ensuring that fans of all ages can enjoy their favorite adventures featuring Ash, Pikachu, and friends. This continuous addition of episodes not only revitalizes classic stories but also introduces new viewers to the captivating world … Continue reading Video – Watch as Ash finally beats Gary in this official clip from Pokémon: Master Quest

Pokémon 30th merchandise collection available now at the official Pokémon Center, a special Pikachu 30th anniversary logo sticker comes with purchase of any product from the collection while supplies last

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The Pokémon 30th merchandise collection is now available at the official Pokémon Center, celebrating three decades of the franchise with fresh apparel, accessories and collectibles. As a bonus, customers receive a special Pikachu 30th anniversary logo sticker with any purchase from the collection while supplies last. The designs highlight Pikachu and the milestone logo in … Continue reading Pokémon 30th merchandise collection available now at the official Pokémon Center, a special Pikachu 30th anniversary logo sticker comes with purchase of any product from the collection while supplies last

Today, February 6, 2026, we celebrate the day Mew gave birth to Mewtwo

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Today, Feb. 6, marks a unique day in Pokémon lore as fans celebrate the story of Mew giving birth to Mewtwo. The event is more symbolic than in-game, commemorating one of the franchise’s most iconic moments from the original Pokémon films and games. Mewtwo’s creation has long been a cornerstone of Pokémon storytelling, representing science, … Continue reading Today, February 6, 2026, we celebrate the day Mew gave birth to Mewtwo

The Pokémon Company is officially teaming up with Stern Pinball: Pokémon pinball is coming soon

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The Pokémon Company is officially teaming up with Stern Pinball to bring Pokémon to the pinball world for the first time. The announcement confirms a Pokémon-themed pinball machine is in development, blending Stern’s long-running pinball expertise with one of the most recognizable franchises in gaming. While specific details on featured Pokémon, playfield design or release … Continue reading The Pokémon Company is officially teaming up with Stern Pinball: Pokémon pinball is coming soon

2026 Pokémon Europe International Championships: The Pokémon Company reveals Pokémon GO Tournament Preview, Pokémon TCG Deck Power Rankings and Pokémon VGC Preview Roundtable

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The Pokémon Company is ramping up coverage for the 2026 Pokémon Europe International Championships with a new wave of preview content across multiple competitive formats. The lineup includes a Pokémon GO Tournament Preview, updated Pokémon TCG Deck Power Rankings and a Pokémon VGC Preview Roundtable breaking down the current metagame. Together, the features spotlight top … Continue reading 2026 Pokémon Europe International Championships: The Pokémon Company reveals Pokémon GO Tournament Preview, Pokémon TCG Deck Power Rankings and Pokémon VGC Preview Roundtable

The Pokémon Company reveals Pokémon UNITE guide that goes over Sirfetch’d basics, Lv. 1 & 3 Moves, Lv. 5 Moves, Lv. 7 Moves and Sirfetch’d’s Unite Move

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The Pokémon Company has released a new Pokémon UNITE guide focused on Sirfetch’d, breaking down how to use the melee all-rounder effectively. The guide walks players through Sirfetch’d basics, early Lv. 1 and Lv. 3 moves and how its kit opens up at Lv. 5 and Lv. 7. It also takes a closer look at … Continue reading The Pokémon Company reveals Pokémon UNITE guide that goes over Sirfetch’d basics, Lv. 1 & 3 Moves, Lv. 5 Moves, Lv. 7 Moves and Sirfetch’d’s Unite Move