Super Bowl LX

The Pokémon Company International is rolling out Day Out and Night Out experiences throughout 2026 as part of the franchise’s 30th anniversary celebration. Day Out events are built for families and younger fans, with hands-on activities, games and low-key ways to explore the Pokémon world together. Night Out events shift the vibe toward longtime fans … Continue reading Throughout 2026, The Pokémon Company will host “Day Out” and “Night Out” experiences, Day Out events will feature family-friendly activities, Night Out events will be tailored for longtime fans who grew up with Pokémon

With Super Bowl LX The Pokémon Company officially kicked off its yearlong “What’s Your Favorite?” campaign to commemorate the franchise’s 30th anniversary during its big-game commercial, asking fans to think about their favorite Pokémon while showcasing stars like Lady Gaga, Trevor Noah, Jisoo, Charles Leclerc, Lamine Yamal, Maitreyi Ramakrishnan and Young Miko with their chosen … Continue reading With Super Bowl LX, The Pokémon Company officially kicks off yearlong “What’s Your Favorite?” campaign to commemorate the franchise’s 30th anniversary

Pokémon kicked off its 30th anniversary with an official Super Bowl LX commercial titled “What’s Your Favorite,” featuring a global mix of stars like Lady Gaga, Trevor Noah, Jisoo, Charles Leclerc, Lamine Yamal, Maitreyi Ramakrishnan and Young Miko sharing their favorite Pokémon. Gaga belts out a line with Jigglypuff while Trevor Noah gushes over Psyduck, … Continue reading Video: Official Pokémon Super Bowl LX commercial commemorates the 30th anniversary of Pokémon and features Lady Gaga, Trevor Noah, Jisoo, Charles Leclerc, Lamine Yamal, Maitreyi Ramakrishnan and Young Miko sharing their favorite Pokémon