Niantic pays The Office actress Jenna Fischer to promote Pokémon GO

As part of its ongoing efforts to heavily promote Pokémon GO, Niantic is continuing to team up with celebrities to promote the immensely-popular mobile game. Celebrities that Niantic paid to run an ad for Pokémon GO include Jimmy Kimmel, Guillermo Rodriguez, Justice Smith and Jenna Fischer: #ad I think Skitty is officially my new buddy … Continue reading Niantic pays The Office actress Jenna Fischer to promote Pokémon GO

Nintendo secures third place in gaming industry’s most-seen TV ads ranking from August 16 to September 15

Nintendo has once again managed to garner millions of impressions from its TV ads, specifically from the period of August 16 to September 15, 2018. Read on below for more specifics: Third place goes to Nintendo with 314.8 million impressions generated from 12 commercials that ran over 2,600 times. The most-seen spot was “Extending Summer,” … Continue reading Nintendo secures third place in gaming industry’s most-seen TV ads ranking from August 16 to September 15

Nintendo and Niantic spend millions to promote Nintendo Switch and Pokémon GO in gaming industry TV ad spend for August 2018

Nintendo and Niantic have spent millions of dollars to promote Nintendo Switch and Pokémon GO, respectively, in gaming industry TV ad spending for the month of August 2018. Read on below for specific details from the folks at VentureBeat: Once again Nintendo takes the lead, this time with an estimated spend of $6.2 million on … Continue reading Nintendo and Niantic spend millions to promote Nintendo Switch and Pokémon GO in gaming industry TV ad spend for August 2018