Pokémon GO helps the elderly “discover the fun of smartphone games”

Pokémon GO is a game that can be enjoyed by players of all ages. According to The Pokémon Company, the immensely popular mobile title is even attracting the elderly toward smartphone games. "The smartphone is basically a device for people who are 13 and older," company CEO Tsunekazu Ishihara said in a recent interview. "Even … Continue reading Pokémon GO helps the elderly “discover the fun of smartphone games”

A new device to play Pokémon GO “more safely” is under discussion

The Pokémon Company is aware that a number of accidents while playing Pokémon GO have been reported. In response to them, company president Tsunekazu Ishihara has revealed that a new device to play the mobile game "more safely" is under discussion. "We intended to make a game for people to play outdoors, instead of at … Continue reading A new device to play Pokémon GO “more safely” is under discussion

The Pokemon Company president Tsunekazu Ishihara mentions four main reasons for the success of Pokemon GO

There are four main reasons for the international success of Pokemon GO, according to The Pokemon Company president and CEO Tsunekazu Ishihara, who also served as producer of the popular mobile game. "The Pokemon boom of 18 years ago paved the way," Ishihara said in a recent interview. "It took two years for Pokemon to … Continue reading The Pokemon Company president Tsunekazu Ishihara mentions four main reasons for the success of Pokemon GO

Pokemon Sun and Moon TV spot highlights all of the main Pokemon games

A new Japanese commercial for Pokemon Sun and Moon takes a brief walk down memory lane by showcasing all of the main Pokemon games released to date, from the classic Game Boy era all the way to Nintendo 3DS. The promo highlights Pokemon Red and Green, Gold and Silver, Ruby and Sapphire, Diamond and Pearl, … Continue reading Pokemon Sun and Moon TV spot highlights all of the main Pokemon games

Confirmed: Pokemon games will be made for Nintendo’s NX

Following earlier reports, the Nintendo NX software lineup will indeed include Pokemon. In a recent interview, The Pokemon Company CEO Tsunekazu Ishihara confirmed that it has games in the pipeline for Nintendo's upcoming system. He also suggested that the NX is some sort of a hybrid of a home console and a handheld. “The NX is … Continue reading Confirmed: Pokemon games will be made for Nintendo’s NX