Pikachu Outbreak 2018 will feature 1,500 Pikachu in Yokohama from August 10 to 16

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A total of 1,500 Pikachu will take over Yokohama’s streets for the annual Pikachu Outbreak festival. For its fifth anniversary this year, fans can also expect a longer day-to-night event, complete with special digital effects in line with this year’s theme "Science is Amazing." Held from August 10 to 16, Pikachu Outbreak 2018 will include … Continue reading Pikachu Outbreak 2018 will feature 1,500 Pikachu in Yokohama from August 10 to 16

New Pokémon Kaiju Mania merch includes Pikachu plush in Kaiju Mania costumes for Tyranitar, Charizard and Hydreigon

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As part of its recently-launched Pokémon Kaiju Mania campaign, The Pokémon Company has unveiled a new batch of merch featuring Kaiju Mania Pikachu. This includes four new Pokémon plushies in the form of Pikachu dressed as Kaiju Mania, Tyranitar, Charizard and Hydreigon. These plushies will be available to purchase from tomorrow, June 30, at the … Continue reading New Pokémon Kaiju Mania merch includes Pikachu plush in Kaiju Mania costumes for Tyranitar, Charizard and Hydreigon

The Pokémon Company hosts Eevee mascot meet-and-greet sessions with actual bodyguards for Eevee, more events on the way

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As part of its ultra-popular Project Eevee initiative, The Pokémon Company hosted official Eevee mascot meet-and-greet sessions at the Pokémon Center in Japan on April 21 and April 22, complete with bodyguards for the iconic Evolution Pokémon. Attendees were able to spend 60 whole seconds of quality time with Eevee, and they had the opportunity to carefully pet … Continue reading The Pokémon Company hosts Eevee mascot meet-and-greet sessions with actual bodyguards for Eevee, more events on the way

Video: Pokémon, Charizard, Snorlax, Eevee and Pikachu appear in official promo for the Osaka Kansai Japan Expo 2025

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Last year, Pikachu and Hello Kitty were appointed by Japanese foreign minister Tarō Kōno. The two prominent entertainment icons are officially serving as ambassadors to promote the city of Osaka, Japan, for the Osaka Kansai Japan Expo 2025. The host of the Expo 2025 is scheduled to be announced in November 2018. The Pokémon Company recently shared official artwork for … Continue reading Video: Pokémon, Charizard, Snorlax, Eevee and Pikachu appear in official promo for the Osaka Kansai Japan Expo 2025

Game Freak details the origins of Pokémon mascot Pikachu, its history, canceled Gorochu evolution and more

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The Pokémon Company itself recently interviewed Game Freak co-founder Ken Sugimori, character designer Atsuko Nishida and game designer Koji Nishino — who talked about some of the inspiration behind the iconic Pokémon mascot Pikachu. Pikachu was specifically designed to be cute, Sugimori said, according to a translation of the interview. While Pokémon were originally envisioned … Continue reading Game Freak details the origins of Pokémon mascot Pikachu, its history, canceled Gorochu evolution and more

Pokémon Cafe announces summer-themed menu featuring Pokémon’s Tropical Sweets

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The Pokémon Cafe will soon be adding a summer-themed menu for a limited time in Tokyo, Japan. From July 13 to September 2, 2018, customers will be able to order special items based on the recently-revealed Pokémon's Tropical Sweets line for the Pokémon Center. Six new original coasters will be available as well, featuring designs … Continue reading Pokémon Cafe announces summer-themed menu featuring Pokémon’s Tropical Sweets

Video: Nintendo at E3 2018 final Day 3 official recap featuring Pokémon Let’s Go Pikachu, Let’s Go Eevee, Super Smash Bros. Ultimate and much more

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Nintendo opened its activities for the annual E3 2018 video game trade show with a bang – and a smash. Showing world-first footage of Super Smash Bros. Ultimate, Nintendo shared details about the latest entry in a series with sales of more than 40 million units worldwide. At its E3 booth this week in the Los Angeles Convention Center, Nintendo … Continue reading Video: Nintendo at E3 2018 final Day 3 official recap featuring Pokémon Let’s Go Pikachu, Let’s Go Eevee, Super Smash Bros. Ultimate and much more

Video: Nintendo at E3 2018 Day 2 official recap featuring Pokémon Let’s Go Pikachu, Let’s Go Eevee, Super Smash Bros. Ultimate and much more

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Nintendo opened its activities for the annual E3 2018 video game trade show with a bang – and a smash. Showing world-first footage of Super Smash Bros. Ultimate, Nintendo shared details about the latest entry in a series with sales of more than 40 million units worldwide. At its E3 booth this week in the Los Angeles Convention … Continue reading Video: Nintendo at E3 2018 Day 2 official recap featuring Pokémon Let’s Go Pikachu, Let’s Go Eevee, Super Smash Bros. Ultimate and much more